eric thompson

graphic Designer

GoTriangle System Map

Challenge Met, New Skill 'UNLOCKED'

This design was a particular triumph for me back in my corporate days. After the rebranding of the agency, our department was tasked with recreating our transit System Map. The desire was to develop a New York subway-styled map that made sense for our region's particularly confusing transit system.

With zero cartographic/map design knowledge, I vehemently convinced the powers-that-be that I could come up with a design that would work for us. Nervous if I could pull it off, the resulting map design joined the growing list of award-winning marketing and design work GoTriangle began to be known for.